Funespaña, a renowned funeral services company belonging to Mapfre group, has announced an important corporate transformation that will mark a milestone in its history through a presentation event held last Wednesday, February 7 at PCM Forum Alcalá. In collaboration with Picnic, the consulting firm and the branding studio, Plural, the company has given way to a new identity under the name of Enalta.

This metamorphosis is not limited to a superficial change; It represents a strategic and deep commitment to the people and stories that mark our lives. Ramón Llaona Mendoza, general director of Enalta, emphasizes that this change goes beyond the merely aesthetic, reflecting a new orientation towards paying homage and celebrating the lives of those who left us.

Enalta aims to turn each farewell into an opportunity to honor the history of those we love. Their new motto, “Every life, a story to honor,” encapsulates the essence of this new direction. The company is committed to providing a more personalized, intimate service focused on the individual needs of each family.

Thanks to Funespaña – Enalta, producer of the event, Fluge Audiovisuales was in charge of supplying the audiovisual equipment. The equipment includes a d&b sound system controlled by a Yamaha QL1 table, more than 60 mobile and conventional spotlights controlled by a Grand MA2 table and a 7.5 x 3.5 meter LED screen with a pitch of 2.91 mm.