The new Mahou Cinco Estrellas spot, created by the creative agency &Rosàs, was presented last Wednesday, September 8 at the Ateneo de Madrid. The event was hosted by actress Ana Milán and featured a live performance by Amaia, one of the spot stars.
The spot reflects Mahou’s purpose, which believes that encounters between people make us live better, bringing together familiar faces like Amaia, Marwán or actress Milena Smit, with anonymous characters such as Eugeni Grau, a horse breeder, the players of the ‘Vallecas Rugby Union’ and Breidi Juleisy, a cook from Santander. With this campaign, the beer brand starts a new stage, as César Hernández, Mahou San Miguel Marketing General Manager, confessed during the presentation.
Fluge Audiovisuales, as Mahou-San Miguel’s nationally approved audiovisual supplier, was in charge of providing the audiovisual equipment for the presentation at the Ateneo de Madrid.